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About Us

about us

Our History

At HLI Partners, our journey began with a shared vision and a passion for excellence in commercial real estate. Founding partners Joe Hills and Josh Lipoff brought their combined expertise from some of the nation’s largest commercial real estate firms to create something truly unique. With complementary strengths and distinct perspectives, Joe and Josh recognized the value of collaboration and joined forces to form HLI Partners.

From the outset, HLI Partners was built on three core principles: to be passionate, entrepreneurial, and best in class. These values guide everything we do, shaping our approach to commercial real estate and setting us apart in the Central Florida market.

Our story is one of growth and innovation. With a deep understanding of the region’s dynamic landscape, we have become a trusted partner for investors, property owners, and businesses seeking to thrive in the heart of Florida. From bustling urban centers to emerging suburban markets, HLI Partners is committed to creating opportunities and delivering value at every turn.

Today, HLI Partners continues to be a catalyst for success in Central Florida’s commercial real estate market. Whether it’s navigating complex transactions or providing tailored advisory services, we remain dedicated to delivering results that exceed expectations. Our history is rooted in innovation, but our focus is always on the future—helping our clients grow, prosper, and lead in an ever-changing industry.

Meet Our Extraordinary Team

Joe Hills

Principal

Joe Hills is the Principal of HLI Partners. Joe focuses and specializes on the sale .

Josh Lipoff

President

Josh Lipoff is the Founder of HLI Partners Industrial Team in Orlando, FL. He specializes in large regional distribution centers, warehouse buildings, institutional landlord representation and manufacturing plants in Central Florida. In the past few years, he has been involved in some of Orlando’s largest and most complex Industrial transactions.

Gena Filion

Vice President

Gena Filion is a licensed Florida Real Estate Agent specializing in industrial property sales and leases in Central Florida. Born in Miami, Gena is bilingual in English and Spanish and holds a bachelor’s degree from the University of Central Florida. With over a decade of experience in the real estate industry, including roles at prominent firms like Jones Lang LaSalle, Gena brings a wealth of expertise to her role.

Our Services

The Key To Our Success Is No Secret. It's Our Exceptional Team

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